This is not just fashion.
This is wearable art.
PLAID-À-PORTER
Voice guide:
Wearable heirlooms. Couture from forgotten textiles.
Plaid-à-Porter is a Berlin-based couture label that transforms rare, handmade vintage textiles – such as French gobelin tapestries, crochet throws, and patchwork quilts from around the world – into singular, wearable pieces. Each garment is a one-of-a-kind creation. A new body for an old textile. A work of art that carries memory, imperfection, and soul.
At Plaid-à-Porter, the fabric speaks first.
Design follows the material – never the other way around. Every silhouette is born from a dialogue with a historic textile: its texture, age, flaws, and spirit. The result is not fashion in the conventional sense – it’s slow, sculptural, emotionally charged couture.
“Plaid-à-Porter by Estelle Adeline Trasoglu turns patchwork and upcycling into objects of desire. These designs evoke emotion, tell stories, and carry a unique fashion DNA – inclusive, wearable, and environmentally conscious. A collection with unmistakable identity and soul.”
Jury Statement – New Faces Award Style
DESIGN PHILOSOPHY
Repair. Reuse. Reimagine.
Plaid-à-Porter celebrates the invisible lives of textiles.
A gobelin tapestry once hanging in a French château.
A handmade crochet plaid, soft and sun-faded.
A century-old quilt, patched together with devotion.
These forgotten treasures are reborn as contemporary silhouettes with a couture sensibility – not despite their imperfections, but because of them. Through zero-waste techniques and intuitive construction, every fragment finds purpose. Even the tiniest scraps are transformed – into matching children’s jackets, accessories, or sculptural bags.
This is not upcycling as compromise – it's couture as reverence.
RECOGNITION
Plaid-à-Porter has garnered critical acclaim since its debut. In 2024, the label won the New Faces Award Style, where the jury praised its emotional storytelling and unmistakable fashion DNA. In 2025, it was awarded 3rd place at the Munich Fashion Award (nominated to represent Germany in a Europe-wide jury selection), became member of the Fashion Council Germany and nominated part of the circular fashion collective by Première Vision Paris.
The designer Estelle Adeline Trasoglu was invited as a speaker at Metamorphosis - Talk about change during Berlin Fashion Week and joined the Bunte New Faces Award Jury 2025.
The brand has been featured in major print and online publications including:
VOGUE Germany (Top 55 brands to know), InStyle, ACHTUNG, Textilwirtschaft, Frankfurter Allgemeine Zeitung, BUNTE, Berliner Morgenpost, The Berliner – and more.
Estelle has been invited to speak on fashion and circular design at panels across Germany and beyond – including DER BERLINER SALON, where Plaid-à-Porter has exhibited three times, in some of the most iconic cultural venues:
→ The Bode Museum
→ The Gemäldegalerie
→ The Museum of Photography
A CULTURAL STATEMENT
Sustainability with soul.
Fashion with memory.
Plaid-à-Porter isn’t about trends – it’s about emotion, intention, and connection.
In a world driven by fast fashion and disposability, these garments slow you down.
They invite questions:
Who made this textile?
What life did it live before? What life will I give it now?
Circularity becomes cultural. Upcycling becomes desire.
And memory becomes material.
UNIQUE
COMME TOI
ABOUT
The Designer
Estelle Adeline Trasoglu – Founder & Creative Director
Estelle Adeline Trasoglu is the German-French founder and creative mind behind Plaid-à-Porter. Born into a bicultural family and raised between the quiet craftsmanship of southern Germany and the romantic chaos of Parisian vintage markets, her identity is woven – quite literally – into every thread she touches.
Estelle has been designing ever since she could thread a needle. But it was during her years living and studying in Paris that her creative conviction crystalized:
to build a fashion label that didn't yet exist.
One that would elevate forgotten textiles into future icons. One that would treat handmade history as wearable art.
At Plaid-à-Porter, she works as a kind of textile archaeologist – uncovering, preserving and reimagining fabrics that once told domestic, emotional, often invisible stories:
crochet bedspreads passed down through generations; 1970s patchwork quilts sewn from old blouses; baroque gobelins that once adorned stone walls in the French countryside.
“These textiles were made with time, with love, with nothing automated. To me, they’re artefacts of care,” she says.
“Bringing them back into the light is not just upcycling. It’s a kind of cultural repair.”
With academic roots in literature, aesthetics and journalism, Estelle spent over a decade shaping how fashion is told – as an editor and social media strategist for Vogue Germany, InStyle, Elle and Harper’s Bazaar. But the more she wrote about trends, the more she felt drawn to what resists them: craft, storytelling, and emotional longevity.
Plaid-à-Porter was born from that urge. A label where the material speaks first.
Where flaws become features. Where slow fashion is not a slogan, but a method of listening.
Today, from her Berlin atelier, she creates one-of-a-kind silhouettes in dialogue with the past. Combining the je ne sais quoi of Parisian bohème-chic with the structure and integrity of German tailoring, her work balances opposites: romantic and radical, imperfect and precise, raw and refined.
Now also a mother, Estelle’s relationship to fabric has grown even more intimate. Her designs ask us to look differently at what we wear:
Not as disposable, but as a continuation. Not as fashion, but as legacy.
“My clothes aren’t just handmade. They’re re-loved.”
THE PROCESS
Every piece at Plaid-à-Porter is handmade in Estelle’s Berlin atelier. Some begin as freeform drapings directly on the mannequin, where the fabric guides the silhouette. Others evolve intuitively on the cutting table, shaped by limitations – or possibilities – of the vintage materials themselves.Silhouettes often defy categories: oversized, gender-fluid, made to be shared across bodies and generations. The design ethos resists standardisation and embraces difference – because no two textiles are alike, and no two people are either.Estelle follows a strict zero-waste philosophy. What’s left behind from one garment becomes the beginning of another.Scraps of 1970s crochet are combined into intricate maxi dresses made from dozens of rescued motifs. Fragments of tapestry become sculptural collars, statement bags, or tiny jackets for children – pieces full of character, charm, and play.This is fashion with circular intention, emotional depth and a tactile sense of storytelling.Clothes not just for wearing – but for feeling, passing on, and cherishing.
THE SPACE //
TEXTILE DROP OFF,
STYLE PICK UP
At Plaid-à-Porter, the past is not only preserved – it is reimagined. In our Berlin atelier, we offer a unique service: textile drop-off meets style pick-up.
Clients are invited to bring their own vintage or heirloom textiles – a forgotten patchwork quilt, a hand-crocheted throw, a piece of delicate family lace. From these deeply personal fabrics, we create bespoke pieces that honour their history while boldly rewriting it.
Some of our most treasured commissions were born this way:
A century-old lace veil from a great-grandmother’s trousseau was transformed into a wedding dress – modern, sensual, and striking, yet intimately rooted in lineage and memory. A fragment of embroidered linen became a structured jacket, giving new life to domestic heritage with contemporary flair.
These creations are more than garments – they are emotional heirlooms for the future. Bold, bespoke, and deeply meaningful.
Visit us:
Plaid-à-Porter Atelier Store
Wörther Straße 17/18
10405 Berlin – Prenzlauer Berg
Walk-ins welcome or book a bespoke consultation in advance. We look forward to weaving your story into the next piece of wearable art.
